Abstract:
After free liberalization, the apparel industry in Sri Lanka has shown a rapid growth
in export earnings and generation of employment opportunities. It is a highly labourintensive sector. Majority of the employees are female machine operators. Although
the garment industry has been clearly recognized the requirement of energetic
skilled committed man power with the increasing production targets and product
diversifications and the expansion of working plants, the attraction of new external
candidates as well as the retention of internal employees to this garment industry
has been gradually decreasing during recent years. Therefore, this research study has
been done to study the causes of the reduction attraction of man power in the apparel
industry. Three external factors and five internal factors which can be the causes
for the reduction man power attraction were selected as the independent variables
and the level of attraction of the employees was selected as the dependant variable.
A questionnaire survey was done with a random selection of 100 females who are
working in a garment factory. Data was analyzed according to the Statistical Package
for Social Science (SPSS V.16.0). According to the data analyzed family issues and
the night shifts are the major causes which cause poor attraction of man power into
the apparel industry.
