Abstract:
The aim of this study was to investigate the impact of organizational human capital
analytics and moderating effect of people strategy on strategic human resource management
functions and organizational performance and its applications in Sri Lankan insurance
companies considering the use organizational human capital analytics to manage people. The
study sample consisted (29) Licensed Insurance Companies (LICs) individual employees of
leadership and supervisory functions of insurance companies operating in Sri Lanka, where
the questionnaire was developed to gauge the views of the respondents consisting of (576)
employees. After a process of data analysis and hypothesis testing using SPSS package and
AMOS, the study found that 98% of Excel sheet based primary people analytics are used in
organizations furthermore 77% of organizations lack centralized HCM data analytics for
management decision making process. The importance and benefits and t he possibility of
relying on the organizational human capital analytics in strengthening the application and
evaluation of realistic outcomes of strategic human resource management functions are of
paramount importance. The study recommends that design of appropriate organizational
Human Capital Analytics, will add value as well as application of new knowledge as
prerequisites for firm’s higher performance.