Unveiling the path to Talent Retention: The Role of Job Satisfaction and Training satisfaction in Sri Lanka's Apparel Industry

Abstract

In today’s dynamic world human resource management has become a significant management function that companies have to consider utilizing their workforce efficiently and effectively to achieve their goals and objectives. This study explores the relationship between job satisfaction, training satisfaction, and employee retention intentions within the leading apparel industries located in Sri Lanka's Katunayake Export Processing Zone. The study attempts to find answers to the problem of how job satisfaction mediates the relationship between training satisfaction & employee intention to retention in executive-level employees in the apparel industry of Sri Lanka which was captured as a research gap by studying the existing literature in the arena. The research follows a positivistic philosophy followed by a deductive approach along with a quantitative research method. This was cross-sectional research that gathered data through a survey conducted with a sample of 291 executive-level employees selected based on a stratified convenient sampling method. Correlation analysis, Regression analysis, and Sobel test were used in analyzing data to test the hypotheses. In conclusion, the study's key findings reveal that training satisfaction influences the intention to retain employees, impacts job satisfaction, and job satisfaction affects the intention to retain employees. Furthermore, job satisfaction mediates the relationship between training satisfaction and the intention to retain executive-level employees in Sri Lanka's leading apparel industries.