Abstract:
This study investigates the multifaceted dynamics influencing the work-life balance of married female
employees within the telecommunications sector during the unprecedented COVID-19 pandemic. Employing a
comprehensive questionnaire, this research scrutinizes the roles played by three pivotal independent variables:
Organizational Factors, Individual Factors, and Financial Factors. A diverse sample of 113 participants from the
Sri Lankan telecommunications industry contributed their insights. Statistical analyses, including correlations and
regression, were performed to discern the intricate relationships between these variables and the work-life balance
experienced by married female employees. Findings reveal significant correlations and regression coefficients,
suggesting noteworthy associations between each independent variable and work-life balance. The outcomes
provide profound insights into the distinct impacts of organizational support, individual capabilities, and financial
aspects on enhancing or hindering the work-life equilibrium of married female employees. The research
underscores the significance of tailoring strategies and policies within organizations to foster an environment
conducive to balancing professional responsibilities with personal commitments. These insights offer valuable
implications for organizational practices, aiming to create more equitable and supportive workplaces for married
female employees amid challenging circumstances